| By Roberto Marinello | Article Rating: |
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| January 18, 2010 05:01 AM EST | Reads: |
392 |
With over 800,000 images, www.imagesbazaar.com today has the world’s largest stock of Indian images where one can search, purchase and download as per need.
The website has proved to be a great hit with small, medium and large businesses by providing them ready-to-use high quality images for advertising, marketing and publishing. In short, it slashes down the cost of producing a shoot from lakhs of rupees to a few thousands and the time from weeks to a few minutes.
Advantage ImagesBazaar.com
According to many surveys, in visual communication, a product or service meant for a particular population has better chances of success if it carries a face that viewers can relate to. With India emerging as a leading market for an ever-increasing range of products, there has been a surge in demand for images that show an Indian face in an Indian setting. The portal offers an immense advantage with its vast database of images that are reflective of India.

Building a community through ShotIndia.com
Having established itself as an undisputed leader in the stock photography industry, ImagesBazaar.com had launched another website, http://www.shotindia.com in September 2009.
Unlike on the site www.imagesbazaar.com, where top photographers shoot the images, on www.shotindia.com anybody can upload pictures that they have taken and when one of their pictures is sold, they get 50 percent of the sales amount.
It might be just a few months old, but ShotIndia.com has more than 3,000 registered members who upload thousands of images every day. The company has set a target of over two million images on ShotIndia.com by the end of 2010.
Clientele of ImagesBazaar.com and ShotIndia.com
At present, over 6,000 customers in more than 42 countries are using images from www.imagesbazaar.com & www.shotindia.com for advertising, marketing and publishing.
Delivery of images on both websites is completely online and fully automated. For providing localized customer support, there is also an all-India Toll-Free number (1800-11-6869) and local numbers for Mumbai, Delhi, Bengaluru, Chennai, Hydertabad, Cochin, Kolkata and Ahmedabad. Sony, Microsoft, Reliance, Philips, Airtel, ICICI, Apollo, HP, Toyota, Times of India, Yahoo, Emaar MGF, Jet Airways, TATA, Epson, HCL are among those who use the images regularly.
Testimonials
Rommel Mudra Rakshasa National Creative Director of Interads Advertising Pvt. Ltd. Says, “ImagesBazaar.com is a boon for India’s advertising world, a world where speed is the essence and clients hardly give time to shoot relevant pictures.“
In the words of Ramesh S., General Manager, R.K. Swamy BBDO, “ImagesBazaar.com has depth and breadth of expertise to offer a rich variety of Indian images whose look and feel are unparalleled. Above all, ImagesBazaar.com offers very competitive rates across various segments. This makes them affordable even to the small and medium level advertisers.“
ImagesBazaar.com and ShotIndia.com are much more than just stock photography websites for many people. As U. Dwijendra Acharya, Vice-President of Adsync puts it, “I can’t help but think of these websites as an extended arm of our company. Whenever I surf to source images from their website there’s a distinct gleam in my eyes. I confess that I am proud to be associated with these fascinating and offbeat websites.“
Founder’s Vision: Sandeep Maheshwari
With both his websites a roaring success, Sandeep Maheshwari is still raring to create more, bigger and better. In his words, “We will take India to the world. In a few years, we will be behind every possible visual communication about India or Indians anywhere on the globe. We will soon venture into high definition videos, animations, illustrations and 3D graphics. In other words, the world will see India through our eyes.”
Media Contacts:
Name: Deepak Verma
Address: 101-107, Vardhman Plaza, Plot No.10, KP Block, Pitam
Pura, Delhi-110034
www.imagesbazaar.com www.shotindia.com
Phone: +91-11-42686869
Mobile: +91-9911774470
Email: deepak@imagesbazaar.com
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Published January 18, 2010 Reads 392
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More Stories By Roberto Marinello
Roberto is an amateur photographer from Italy. He has been selling his photos at microstock since 2006 an then he added a small blog activity to write about the experiences in the world of photographic microstock and related business. The blog has progressively grown in a microstock photography and photo marketplaces info center – news, interviews, tips, tools, stats for photographers/illustrators/designers/buyers selling and buying royalty-free images - and is going to consolidate its position in the sector. You can find here a specialized and motivated audience with photographic business interests.
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